Perfectly Sliced - June 2022

May was a difficult month for many in the tech industry, particularly in the crypto and blockchain ecosystem. Not only have we been dedicated to helping our clients weather this storm, but we’ve also sought out ways to help the industry as a whole – be it through sharing advice for business leaders or by shining a spotlight on the very positive benefits that technology will bring to the world.

In my recent interview on Tubetorial, I talk a bit about the ways we at SlicedBrand try to maintain both consistency and flexibility, even during times of crisis and change. I also explain why my passion for sharing my expertise and lessons learned is such a driving force behind everything we do – from my own thought leadership pieces to the blog posts we publish on our website.

Our clients are also passionate about sharing their expertise. Recently, they’ve offered valuable advice on topics from the lack of privacy solutions for DeFi, to digital revenue strategies for agencies, as well as ways to make it easier for enterprises to adopt artificial intelligence. Here are some of the thought leadership pieces that have resonated with readers around the world.

RAILGUN Chief Scientist, Kieran Mesquita, shared his thoughts on Nasdaq about the lack of privacy solutions for DeFi and why this is a sticking point that will prevent corporate treasuries from truly embracing the benefits of using cryptocurrencies.

In her piece on Cointelegraph, Zilliqa’s Head of Metaverse and NFTs, Sandra Helou, offers insight into the importance of metaverse-as-a-service technology for the future of Web3 and how it will be the foundation of the next internet.

Duda’s Co-Founder and CEO, Itai Sadan, shares his insights on Forbes about digital revenue strategies that can help agencies to scale, such as working with no-code and low-code platforms to create websites at scale.

In his article on DZone, Qualitest’s CEO, Anbu Muppidathi, details a potential testing framework that could make it easier for enterprises to incorporate artificial intelligence (AI) capabilities.

James Avery, Founder and CEO of Kevel, explains on CEOWORLD Magazine the multiple potential revenue streams that many retailers miss out on by not leveraging ad units on their retail media platforms.

On Nasdaq, Web3Auth’s CEO and Co-Founder, Zhen Yu Yong, addresses the issue of user experience (UX) in Web3 and discusses ways DeFi and crypto projects can help speed widespread adoption by lowering technical barriers for users

Whether they were announcing new security features, forging alliances, being recognized for their outstanding technologies, or launching tokens, our clients have been making waves on media sites around the globe. Check out some of the highlights below.

When Zilliqa launched its Web3 Alliance, we leveraged our connections to get coverage and interviews on Invezz (again), Nasdaq, MakeUseOf, Bitcoin Ethereum, Cryptonomist, Tech in Asia, CryptoSlate (again), Altcoin Buzz, Authority Magazine, AMB Crypto, and more.

IOTA continued to light up the crypto space and we secured stories and interviews on Cointelegraph, Motley Fool, Nasdaq, AMB Crypto (again), BeInCrypto, CryptoTicker, Finanzen.ch, Crypto News, CryptoPotato, Bitcoin Insider, and more.

Viber launched two-step verification and signed the European Code of Conduct, gathering articles and features on The Drum, CNN, Marketing Week, Europe.ea, BAMA, DNEWS, Capital, Aktuality, Informer, Blic Biznes, and more.

Xayn’s ongoing quest for online privacy continued getting publicity on a global scale on Reader’s Digest, Lifewire, Startbase, Human Resources Manager, Mobile Branche, and more.

We rolled out the red carpet to nab coverage of Exclusible’s luxury NFTs and metaverse sales on global sites including GQ, Tatler, Yahoo! News, NFT Evening (again), Cryptotoast, South China Morning Post, Agenzia Giornalistica Italia, and more.

Artlist’s support for the creator economy received standing ovations in features on CTECH, MakeUseOf, CineD, Idea Mensch, Calcalist, and more. 

We’re keeping the good news flowing for Blockmetrix, landing commentary and features on Forbes, The Dallas Morning News (again), Cointelegraph, Dallas Innovates, Aljazeera, Lancaster Online, and more.

We racked up articles for MetaNept’s token launch, with mentions on Invezz, Newsbreak, Bitcoin Insider, Crypto News, Newstral, France Tech Tribune, Bitcoin Ethereum News, and more.

We’re floating on cloud nine with the buzz we generated for Cloudways on sites including PCMag, Motley Fool, Cybernews, Web Hosting Secret Revealed (again), Website Rating, TechBullion, AllBusiness, and more.

As we navigate into June, I’m optimistic about the road ahead. While this has definitely been a tough time for the industry, we want to remind you all that we’re all going to make it, and what doesn’t kill us makes us stronger!  We’re proud of our clients and the successes we’ve accomplished together. See you next month!