How to Pitch Me
What I actually want in a pitch
A tech reporter walks through the three things that make them open an email — and the one that makes them delete it.
Tuesday, February 10, 2026
The follow-up that works (and the one that doesn’t)
One good follow-up can revive a dead pitch. Three bad ones will get you blocked.
A single, well-timed follow-up that adds something new — a fresh stat, a customer, a deadline — is genuinely helpful.
A “just bumping this” with nothing added is not a follow-up; it is noise. Add value or wait.
